Media Training Testimonials

  • 98% of trainees said they felt better prepared to deal with the media following the training session

  • All trainees have rated "method of delivery" as either "excellent" (80%) or "good" (20%)

  • 98% of trainees said they would recommend Capital B Media to another organisation

Care Quality Commission

"Kate's broad media experience gives her a real insight into what works and what doesn't work in an interview. She was able to offer advice on everything from how to bring your message to life to what colour outfit to wear. During my training Kate gave me much more confidence to face questions from journalists. Kate constructs a very credible interview setting which provides invaluable practice for both the inexperienced and seasoned interviewee." Debbie Westhead - deputy chief inspector for adult social care

South Yorkshire Fire and Rescue Service

“Kate's training packages were highly professional, very useful and interesting and the Brigade would not hesitate to utilise Capital B Media in any future training courses. I would recommend them as trainers to any organisation.” Jim Greaves – training officer

Humberside Fire and Rescue Service

“Capital B Media have provided many of our frontline and management staff with a robust understanding of the world of the press and media which has given them the confidence that they need to represent the Humberside Fire & Rescue Service in a professional manner, in whatever situation they are faced with.” Glenn Ramsden - lead media officer

Siemens VAI

“Great experience to work with Kate. Excellent preparation for the live action in front of a camera.” Alfred Piesinger – UK managing director

North East Derbyshire District Council

"The pitch, content etc were all just right. I enjoyed all of it, although some bits were initially terrifying! But it was very useful to be interviewed on difficult issues in a safe environment. And it was very real, because the interviewing was tough, but definitely inspired confidence." Hilary Jones - director of customers and communities

Weston Park Hospital Cancer Charity

"Capital B have provided invaluable training and ongoing follow up support. The media training was delivered to a diverse group with a need to take different things away from the session. This wasn’t a problem as they had extensive experience working with, and for, the media. Capital B have opened doors for us in the press and offered practical tips on how to engage with key people effectively, attract attention of media outlets and increase our brand awareness locally and nationally." Cassie Melluish - marketing officer 

Bluebell Wood Children's Hospice

"Kate gave us a real insight into what the media is looking for, and her years of experience from the other side give her genuine credibility. The training was well paced and well-structured, with lots of relevant examples. We all came away much more confident and positive about future media interviews." Claire Rintoul - chief executive

Peak District National Park Authority

"The training was presented in a really user-friendly, lively way. We all got a lot out of it" Barbara Crossley - communications officer

South Yorkshire Police

"Capital B Media have now delivered several effective, whistle-stop days giving our officers the practical and theoretical knowledge to feel confident dealing with the media, identifying 'good news' stories and managing negative publicity. Their knowledge of the media industry and wider public relations expertise allows the sessions to be authoritative and interactive - the mock media interviews certainly proved a hit with our cops." Adam Oxley - corporate communications officer

Derbyshire Police

"The media training gave us exactly what we wanted - Capital B Media work with you to make sure the sessions are as relevant and useful as possible for the participants. This means everybody gets more out of it.” Jill Walden - media and PR officer

University of Wolverhampton

“Capital B Media took time to get to know us as a university and the individuals taking part in the training. This meant that they were able to tailor the training to exactly what we wanted and I have already been able to put it to good use with several participants now willing and able to carry out media interviews.  A definite plus for the university. The feedback we have received from participants has been excellent.” James Allen - Head of corporate communications

John Pickering/ Slater Gordon Solicitors

“Capital B Media have assisted our firm tremendously in understanding the way that media works. It has given us confidence to speak to the press and do TV and radio interviews, which is an essential skill these days. Thank you Kate.” - Ruth Davies - partner

Derbyshire Wildlife Trust

“A fun, lively and practical introduction to media interview techniques. A real confidence booster for all staff.” Heather Turley - marketing officer

Sussex Wildlife Trust

“Good sense, good advice and good results. Kate's no-nonsense, straight to the point approach to a complex dilemma has proved invaluable to Sussex Wildlife Trust.” Amanda Solomon - press and publications officer

British Trust for Conservation Volunteers

“Both in terms of training and consultancy, Kate is professional, effective and well informed. I would certainly recommend her to other media managers looking to take the stress out of media training and enhance their organisation’s profile.” Jane Whitham - media and communications manager

Derbyshire Healthcare NHS Foundation Trust

“Kate delivered an excellent training package in a fun, effective and efficient manner. The training provided key members of staff at the Derbyshire Healthcare with vital knowledge of how the media works, plus the confidence and skills required to work effectively with the media.” Rob Steel - communications manager

Derbyshire Health United Ltd

“Kate has provided focused training and advice to me over a number of years and I have every confidence in her ability and style.” William T Jones - chief executive

NPS Leeds

"Kate provided excellent one to one training for me in all aspects of media - including press, radio, social media and TV. Her insights are invaluable and have assisted me in addressing these aspects of my own performance." Mark Barker - managing director

Barnsley College

“Kate created a bespoke training session for us, allowing us to focus on the exact areas we needed. The training was informative and interesting and the real life examples Kate referred to throughout really helped to put the theory into context.” Lindsay Garfitt - marketing manager

Other media training clients

Other media training clients include The Pensions Regulator, National Association of Professional Inspectors and Testers, Churchill China, Crown Prosecution Service Humberside, Gleeds,  Muse Developments, Sheffield Teaching Hospitals NHS Trust, NHS Counter Fraud Service, London Ambulance Service, Nottingham City Homes and the Association of University Directors of Estates.