Thumbs Up for Gaming at Magna

28 June 2012

Do you find it difficult to drag your kids away from their video games at the weekend? Don’t worry, an exciting event at Magna may be just what you need to tempt them away from their games consoles.

Magna Science Adventure Centre will host ‘Games Britannia: Replayed’ to celebrate 40 years of innovation and design in the UK video games industry on Saturday July 7th and Sunday 8th.

The two-day festival of gaming will feature dozens of interactive exhibits where gamers, young and old, can have a go at both classic games on vintage hardware as well as exclusive, brand new releases using cutting edge technology.

Top gaming industry designers - including Sheffield’s SUMO Digital, creators of Sonic and SEGA All Star Racing games - will also be on hand to help enthusiasts explore the science behind building games.

Games Britannia Founder Mark Hardisty said: “We have a fantastic heritage in innovative and cutting-edge game development in Britain and ‘Games Britannia: Replayed’ is about celebrating those games by looking at the past, present and future of the gaming industry.”

Science centre director at Magna, Stuart Ballard said: “We are delighted to be hosting one of the largest gaming festivals in the UK. ‘Games Britannia: Replayed’ is open to everyone, from modern families to nostalgia-seeking enthusiasts and casual players to hard-core gamers.

“The aim is to inspire young people to get involved in designing and building games as well as playing them. The weekend will feature arcade games, prizes and mini tournaments on the one hand and careers advice for young people interested in working in the burgeoning British gaming industry on the other.

“This is just the kind of celebration of science, technology and innovation we love to host here at Magna Science Adventure Centre,” said Stuart.

The weekend event follows a week of industry-led workshops and activities for school children, at Magna, as part of the Rotherham Children’s Festival.

Visit www.gamesbritannia.com/replayed for more information. To buy tickets go www.visitmagna.com  or call on 01709 720002. The event  is Saturday July 7th and Sunday July 8th 10am – 5pm. Tickets: Adult Day, £10; Child Day, £8; Family Day, (2 adults and 2 children), £28. Weekend Adult, £18; Weekend Child, £12.

NOTES TO EDITORS

Magna is housed in the former Templeborough steelworks which were once the biggest in the world and employed 10,000 people. The works were built during World War One and shut in 1993. They remained derelict until being transformed into an award-winning visitor attraction in 2001.

Magna has four pavilions on a theme of air, earth, fire and water, which house over 100 interactive exhibits, and also boasts outdoor and water play areas. The centrepiece Big Melt uses pyrotechnic and audio techniques to recreate steel making using a huge original electric arc furnace. Magna is open daily, 10am to 5pm.

Magna plays host to all kinds of events and exhibitions and offers a range of corporate and party facilities.

‘Games Britannia’ is organised by a partnership including Brinsworth Comprehensive School Academy Trust, Sheffield Hallam University, Rotherham Metropolitan Borough Council, Replay Events and UK Interactive Entertainment. It is backed by industry companies including Sony Computer Entertainment Europe and Sumo-Digital Sheffield. Contact Joe Field on 0114 225 2074 pressoffice@shu.ac.uk

For more media information about Magna contact marketing manager Karen Staniforth on 01709 723146 or email kstaniforth@magnatrust.co.uk. Alternatively, contact marketing assistant Anna Holdsworth on 01709 723139 or email aholdsworth@magnatrust.co.uk

Additional media contacts: Steph Pollard on 0776 196 4492 or at steph@katebettsmedia.co.uk or Kate Betts on 01226 766900 or 07792 764891 or at kate@katebettsmedia.co.uk
 

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