Yorkshire businesswoman to host free PR masterclass

6 June 2017

The director of a South Yorkshire based public relations and media training agency is holding a free DIY PR masterclass.

Kate Betts, a former journalist turned-media consultant who launched Capital B Media in 2006, will offer expert advice in the seminar as part of Wakefield Business Week on 14th June.

Kate said: “I’m looking forward to sharing my knowledge of the media with a variety of companies from across the region.

“I will look at the many different aspects of PR, including press releases, video and social media, and how they play a vital role in promoting your business.

“For little or no cost, you can create a positive buzz about your company, and I’m hoping those who attend will pick up some key skills and have the confidence to implement the basics of PR within their businesses.”

Before switching to the other side, Kate spent 20 years working as a journalist, including for BBC Radio 4, Radio Leeds and Calendar. Since then, Kate has taught journalism at the University of Sheffield, run more than 100 PR masterclasses for Business Link and become an expert on crisis communications. She is an associate trainer at the Cabinet Office-run Emergency Planning College, where she lectures mainly on using social media in a civil emergency. 

She also oversees the day-to-day running of award-winning Capital B Media, which offers services in PR and media training, and has a range of clients including local businesses, local authorities, health trusts, fire and police services, and two national charities. Capital B Media’s headquarters are at Bullhouse Mill, near Penistone, with a base at the Media Centre in Huddersfield.

Kate’s free DIY PR masterclass will take place at Wakefield One, Wakefield Council’s flagship building on Merchant Gate, and run from 10:00am – 12:30pm. To register your place, please visit https://www.wakefieldbusinessweek.co.uk/events/50-diy-pr.

 

Notes to editor:

Image here shows Kate Betts

For more information about the DIY PR masterclass, please visit https://www.wakefieldbusinessweek.co.uk/events/50-diy-pr

For more information about Capital B Media, please visit www.capitalbmedia.co.uk

Media contact: Luke Marino on luke@capitalbmedia.co.uk or 01226 766900

This press release was prepared by Capital B Media, a public relations and media training agency based in Sheffield, South Yorkshire. For more information, please visit www.capitalbmedia.co.uk

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