Capital B Media
To ambush or not to ambush?
By Kate Betts 04/07/26
Being ambushed at the start of media training can leave some participants unable to benefit from the session
Keep the customer happy
By Kate Betts 05/05/26
Dealing with a negative situation well helps keep your customers
How to deal with the repeated question
By Kate Betts 25/04/25
What do you do if a reporter insists on asking you the same question over and over?
It’s natural to be defensive, but it doesn't look good
By Kate Betts 06/06/24
We need to overcome our bodies' natural responses when facing potentially negative PR.